Swiss Gateway

Vue Neuchâtel

The Swiss Gateway to International Business: Doing Business out of Switzerland

As the business world becomes more multicultural, competitive and complex, executives need to find new ways to interact optimally with their business partners. Managing diverse teams requires understanding the key determinants of the communication process shaped by culture, history, tradition and business practices. Consequently, the importance of cultural understanding and effective business communication increases. With its unique combination of ethnic diversity, political stability and economic openness, Switzerland provides the ideal context to develop such competences.

The programme offers an original combination of cultural and business communication skills transmitted by seasoned specialists. It involves interactive discussions and presentation of business cases. It is designed for present or future managers of multinational teams and policy makers who are required to manage complex business situations and negotiations.

The Swiss Gateway programme is an integral part of the EMBA programme of the Wroclaw University of Economics and Business (WUEB). It is reserved to participants of this programme. The WUEB is in charge of the selection of participants while UniNE is in charge of the academic organization and execution of the programme.

Outcomes

Approach

Participants following the full programme will

  • Expand their knowledge about Swiss culture, business, values and policies

  • Identify potential business opportunities in new markets

  • Familiarize themselves with recent developments in international business studies

  • Increase awareness of today's and tomorrow's business challenges

  • Enlarge their network by interacting with professionals from a wide variety of backgrounds and business sectors

  • Exchange information, compare and contrast experiences, as well as challenge current viewpoints with other participants of the programme

  • Gain a unique and unforgettable learning experience.

  • The programme comprises the exposure to up-to-date developments in various business fields. It is combined with discovery of the uniqueness of the Swiss culture and the values of its citizens, the factors that make it an ideal place to do business. The programme follows a highly interactive and participatory approach designed to combine learning with fun.
  • Programme highlights and policies

    Programme highlights and policies

    neuchatel

    All sessions take place within the confines of the lake campus of the University of Neuchâtel. Participants will enjoy the stay in a 3-star hotel set on the banks of the lake of Neuchatel, ideally situated within walking distance to the University and the city’s main attractions.

  • Number of participants

    Number of participants

    Participation is limited to 25 participants. The organization is conditional on the number of participants being reached. The University of Neuchatel reserves the right to cancel the programme if the number of participants is less than 8.

  • Programme structure

    Programme structure

    The programme is condensed in three intensive training days including lectures, team work and local visits. Group presentations and a Gala dinner conclude the programme on Saturday.

    Thursday

    • 09:00-12:00 Opening + Morning Session
    • 12:00-13:00 Lunch
    • 13:00-15:00 Lecture
    • 15:00-15:30 Networking Break
    • 15:30-17:30 Lecture
    • 18:30-19:30 Dinner
    • 19:30 City Visit

    Friday

    • 09:00-12:00 Visit of a local company
    • 12:00-13:00 Lunch
    • 13:00-15:00 Lecture
    • 15:00-15:30 Networking Break
    • 15:30-17:30 Lecture
    • 18:30-19:30 Château Visit
    • 19:30 Dinner

    Saturday

    • 09:00-12:00 Lecture
    • 12:00-13:00 Lunch
    • 13:00-15:00 Working Groups
    • 15:00-15:30 Networking Break
    • 15:30-17:30 Group Presentations
    • 18:30-19:30 Break
    • 19:30 Gala Dinner

    Sunday

    • Return Trip to Wroclaw
  • Teaching team

    Teaching team

    Matthieu-Aubert_teaser

    Matthieu Aubert

    Chef du Service de l'économie, Neuchâtel

    Grether_Jean_Marie_teaser.jpg

    Prof. Jean-Marie Grether

    Vice-rector, Professor of International Economics, UniNE

    Jagodzinska_Katarzyna_teaser.jpg

    Prof. Kasia Jagodzinska

    Ajunct professor and Programme Director, UniNE

    Kaufmann_Daniel_teaser.jpg

    Daniel Kaufmann

    Professor of Applied Macroeconomics, UniNE

    Schulthess_Daniel-teaser.jpg

    Prof. Daniel Shulthess​

    Professor of History of Philosophy, UniNE

    Christoph-Stuckelberger

    Christoph Sütckelberger

    Emeritus professor, Universität Basel

Admission conditions

Participants should hold an academic degree or equivalent and have advanced English language skills confirmed by a diploma (B2 or higher).

Certificate

Upon successful completion of the Swiss Gateway programme, each participant will receive an EMBA certificate jointly signed by representatives of the WUEB and UniNE.

Registration

The registration process is handled by the WUEB.

Programme direction

Academic Director
​Professor Jean-Marie Grether
Vice-Rector of Finance and Accreditation
University of Neuchatel
jean-marie.grether@unine.ch
+41 32 718 10 13

Programme Director
Professor Kasia Jagodzinska
Institute of Management
University of Neuchatel
katarzyna.jagodzinska@unine.ch
+41 32 718 15 67

2023 Edition

 

UNINE_FSE_SWISS-GATEWAY-logo

Language

uk.png The programme is taught in English.

Registration

The programme is reserved to participants of the EMBA programme of the Wroclaw University of Economics and Business (WUEB).

Information

Programme Director 

Professor Kasia Jagodzinska
Institute of Management
University of Neuchatel
katarzyna.jagodzinska@unine.ch
+41 32 718 15 67

Location

University of Neuchâtel​
Faculty of Economics and Business
Avenue du 1er-Mars 26
2000 Neuchâtel
Switzerland